Improving factors like ad relevance, click-through rate (CTR), and landing page experience can boost your Ad Rank, which in turn can reduce CPC. High-quality ads often cost less to run due to better performance metrics.
Improving factors like ad relevance, click-through rate (CTR), and landing page experience can boost your Ad Rank, which in turn can reduce CPC. High-quality ads often cost less to run due to better performance metrics.