eCommerce SEO is a game changer because it brings in targeted traffic, connects online businesses directly to customers searching for their products. By following SEO best practices search engines can show your products to the right audience when they’re looking to buy.

Research shows 39% of global eCommerce traffic comes from search engines, 95% of that goes to websites on the first page.

So optimising your eCommerce site for SEO is the key to getting a slice of that traffic, building your brand’s credibility and increasing sales.