SEO For Solar Companies

Solar Company SEO

Are you a local business looking for search engine optimization (SEO) for your solar energy company? Perth Digital Edge is a solar industry focussed SEO agency dedicated to getting your solar energy company search engine visibility fast with the skills of the sectors top solar SEO experts. Using the right keywords in your SEO strategy is key to targeting specific Google searches and creating content that speaks to your audience and get you more visibility and leads.

SEO is also important for solar companies to get more online visibility and get customers from specific areas. By optimising Google Business Profiles, using local keywords and regularly measuring local SEO performance solar companies can get market engagement and higher search rankings.

Solar Company Seo
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Navigating Solar Business Marketing

Navigating Solar Business Marketing

In today’s fast changing sustainable energy systems landscape having an online presence for your solar business is not just nice to have; it’s a must have. As consumers and businesses alike look to renewable energy solutions, solar energy companies’ online visibility is key to getting leads and converting them into long term customers.

But having a social media presence or a basic website is no longer enough to get a significant share of the market. As part of the Tradie SEO space, Digital marketing for your solar business requires a more targeted and strategic approach.

Choosing local solar company specific search engine optimisation (SEO) is one of the most cost effective ways to connect with potential customers and convert them into brand advocates. With the solar industry expected to grow exponentially in the next few decades a well executed SEO strategy will make your business stand out in this crowded space.

By using SEO you can ensure your target audience finds your services across multiple digital platforms and increase your reach and conversions. Optimising for search engine result pages (SERPs) is key to getting more visibility and attract potential customers who start their search for solar solutions online.

Solar Company SEO Service explained

  • Competitive Analysis

    Understanding your competition is the first step of our Solar SEO strategy. We audit your competitors’ websites to see what they’re doing and develop strategies to beat them in search rankings. Knowing your competition’s approach is key to winning the SEO race.

  • Keyword Research

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    Understanding your market and how they search for your services is key. This means researching what your target market is searching for, the search volume and the format that satisfies the searcher’s intent. For example if there’s high search volume for “facelift benefits” in your target area, you should include this on your site. This way you can incorporate relevant search queries into your content and get your site visible and relevant.

  • Content Creation

    Once we know your competitors and target keywords we get started by adding new content and pages to get you visible on SERP.

  • Website Design & UX

    In addition to content the design and user experience (UX) of your website is key. We focus on creating a website that’s not only information rich but also user friendly. A well designed website gets user engagement and contributes to higher search engine rankings.

  • Clean HTML Coding

    We look after the HTML coding of your website to make sure each element serves a purpose in our SEO strategy. Title tags, meta descriptions and alt tags are optimised to get more visibility on Search Engine Result Pages (SERPs).

  • On-Site Optimisation

    Want to get more job leads, more website traffic, more customer calls and more business growth? Our on-site SEO services can do that. With the ever changing search engine algorithms especially Google’s we optimise your website based on the current ranking factors. We also optimise for other search engines like Bing to get your site visible across multiple platforms. So your site ranks well and converts visitors into customers.

  • Link Building

    This involves getting links from other sites to yours which increases your site’s authority in Google’s eyes and helps your pages rank higher. In the competitive plastic surgery market this is a key part of driving organic traffic to your site.

  • Transparent Reporting

    Transparency is key to our approach. We provide regular detailed reports that show you your SEO performance. These reports include keyword rankings, traffic patterns and conversion rates so we can make data driven changes to our strategy as needed. So you’re always in the loop and can measure the ROI of your SEO investment.

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Solar SEO process

Our Process
To stand out your solar company needs a planned and structured marketing strategy and that’s where PDE comes in with our structured process like ours. By focusing on quality clicks that convert rather than just traffic PDE’s Solar SEO strategy ensures your business doesn’t just compete but wins in the solar industry.
  1. Custom Solar SEO Plan

    First we do in-depth research into the solar industry focusing on the key elements that affect website rankings. This research allows us to create a Solar SEO Growth Strategy with ROI. We set up Analytics tracking during this phase to monitor user behaviour so we can tailor our strategy to your business and customer needs.

  2. Website Structure

    Based on our research we create a sitemap that follows what both Google and your potential customers expect to find when searching for solar services. This might involve restructuring your existing website to get long term SEO benefit. We also stress the importance of local SEO in structuring your website to target customers from your specific geographic areas

  3. Content Development

    This is where the real “Solar SEO magic” happens. We create a content marketing plan that includes rewriting existing content, creating new blog posts, FAQs and more. We work closely with you during this phase as you know your business and its language better than anyone else. Our focus is not just on text but also on other on-page elements like reviews and images.

  4. Website Authority

    Just as important as content and on-site optimisation this step involves building your website’s authority. We do a detailed backlink analysis and work on getting high quality, relevant backlinks through content partnerships. This not only boosts your site’s authority but also its long term growth and visibility on Google.

  5. Monthly Reports

    What gets measured gets managed. As your website moves up the Google rankings we provide you with transparent, easy to understand monthly reports. These reports allow us to track the performance of our Solar SEO strategy and make adjustments as needed to keep up with Google’s algorithm changes. Tracking performance on search engine result pages (SERPs) is key to ensure your website stays visible and attracts customers.

Don't just take our word for it.

Why Choose Us as Your Solar SEO Company?

  • First-Page Rankings

    Research indicates that 90% of consumer interactions occur on the first page of search engine results. If you’re struggling to get your solar business on that crucial first page, we’re here to assist. At PDE, we excel in keyword research and crafting bespoke SEO strategies designed to elevate your keyword rankings, increase traffic, and boost conversion rates.

  • Industry Experience

    Our team is made up of digital marketing professionals with extensive experience in solar industry SEO. Schedule a meeting with our experts to learn how we can catapult your solar business to the top of search engine rankings.

  • Proven Results

    We let our track record do the talking. Over the years, we’ve assisted a multitude of businesses in achieving their marketing objectives and solidifying their online authority with paying customers. Our solar SEO services have consistently resulted in enhanced page engagement, increased dwell times, and a boost in website traffic.

  • Cost-Efficient

    High-quality SEO doesn’t have to be expensive. At PDE, we offer tailor-made SEO packages that align with your unique needs and budget. Simply share your goals with us, and we’ll develop an SEO strategy that fits your financial parameters.

  • Comprehensive Services

    We’re not just an SEO agency; we’re a full-service digital marketing firm committed to your business’s long-term growth. In addition to SEO, our services encompass web design and development, email marketing, social media management, and pay-per-click advertising.

  • Certified Google Partner

    PDE is a recognized industry leader, in the solar SEO landscape. We’ve achieved Google Partner status by successfully completing Google Ads product certification exams. We continually update our knowledge to keep pace with the latest industry trends and Google algorithm changes, ensuring your SEO campaigns are always optimized.

  • Get in Touch

    If you need help with Solar SEO please contact us at any time.

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Choose your industry

Frequently asked questions

Have more questions?
  • How long until I see results in the Solar Industry?

    When you work with a Solar SEO agency that uses effective industry specific strategies you can expect to see results within 3-6 months. Remember SEO is a long term commitment that requires ongoing effort and patience to get the desired results.

  • What are the Benefits of Solar SEO Services?

    Solar SEO services offers many benefits for your solar business. These services get you authoritative and relevant citations, backlinks and references. They also optimise your website content to make it more engaging and valuable to your target audience. Plus your solar website will be fast, secure and mobile responsive and optimised for code and content for search engine visibility.

  • Is SEO a Cost or an Investment for Solar Businesses?

    For solar businesses SEO should be seen as an investment not just an operational cost. It aligns with your core business goals of lead generation and conversion. A well executed Solar SEO strategy can improve your search engine rankings and conversion rates and give you a high ROI.

  • Should I hire a Specialised Solar SEO company?

    Hiring a Solar SEO company gives you the advantage of tailoring your website to search engine criteria. They manage your daily online activities and track your digital performance so your rankings and lead conversions improve. So it’s often better to invest in specialized expertise rather than doing SEO in-house.

  • What’s Included in a Solar SEO Package?

    A Solar SEO package includes a range of services such as keyword research, content creation, link building strategies, competitive and successful digital marketing services, audits, local citations, and ongoing analytics and reporting. Each of these components will get your solar business online and growing.

  • How Much Does Solar SEO Cost?

    The cost of Solar SEO varies from agency to agency and the strategies they use. Generally the monthly investment can range from $2,000 to over $10,000. While that may seem like a lot of money but the ROI is worth it.

Find your digital edge today.

Want to be a pioneer in the solar industry? Find out how Solar SEO services can transform your business. Attract new customers, build a loyal customer base and position your solar business as an authority in the industry not just another service in the market.
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