Call Tracking
Call Tracking Services
Call tracking software lets you record and review inbound calls, track lead sources and measure ad campaign success through conversion tracking.
Website Phone Call Conversion Tracking Services
See what works and what doesn’t. Although you’re good at online tracking, your business might be missing call tracking. Call tracking software can give you valuable insights into which ads are making people call your business. Measuring call conversions is key to measuring ROI, refining ad strategies and overall marketing performance.
Using multiple phone numbers for different strategies or web pages can help you see how leads find your services and ultimately decide to call, so you can improve your marketing.
Our Website Call Tracking Process
Call Tracking Benefits
If you haven’t tried call tracking yet, now’s the time to. Google Analytics plays a big part in tracking phone call conversions, capturing visitor behaviour data and monitoring call conversions. The main benefit of tracking your calls is that it gives you a better idea of which campaigns are working and which need more attention. Google Tag Manager can be used to set up and optimise phone call tracking by creating specific tags and triggers to track phone call conversions. Not tracking your calls means missing out on valuable data and the full picture. As more and more people use the internet to search for products and services, many potential customers still call businesses at some point in the process. You may think a campaign isn’t working, only to find out it’s generating loads of leads through calls.
Our call-tracking software makes call tracking easy. Our software gives you a client login so you can create your own phone tracking portal. This allows you to see your call tracking analytics and what’s working through call conversion tracking.
Get Started With Our Website Call Tracking Service
Our business call tracking software can see where the call came from, whether it’s direct traffic, organic search results, paid ads or a referral source. Setting up goals for call conversions in a Google Ads account can really improve conversion tracking. This gives you more accurate data on your digital ad campaign as all calls are taken into account. It’s great for AdWords call tracking as you can see how your PPC campaign is performing and make adjustments if needed. You can also see which pages of your website are generating the most leads and refine your content accordingly.
Our software also includes geography tracking which gives you dates, times, durations and locations of calls. You can also track the keywords used in the search engine before the call so you can optimise your SEO and make sure all your keywords are being used to their full potential in your campaign. See which marketing channels are generating the most calls to see audience engagement and overall campaign performance.
Use Call Tracking To Optimse Your Sales Pipeline
As well as tracking calls our call tracking services can also help with sales development by allowing you to listen in on all calls. You may find that many leads aren’t converting over the phone and with some tweaking of your staff members sales techniques you could turn those leads into conversions. And if you have multiple businesses you want to monitor we can set up multiple businesses under one account for you.
At Perth Digital Edge we’re across all things digital and call tracking is a key part of any business’s campaign. Our team can get you set up with our call tracking software so you can see your audience and track your marketing campaigns.
Don't just take our word for it.
- Ben from Perth Digital Edge is an SEO expert. I have seen his Perth SEO services increase sales for many of my clients. Honest and reliable service with proven results
- Ben at Perth Digital Edge helped my company with its online presence and sorted the jumble it was in he was actually helpful and got the job done.
- Very prompt and creative. I highly recommend Perth Digital Edge, they listen to your requirements and your happiness is genuinely important to them.
- Thanks Ben for setting up my website(JCs Asbestos and Demolition ) Take a look site is well set up Ben kept me upto through out the setup which was completed quickly and professionally
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