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Practical, no-nonsense marketing thinking for Western Australian businesses. Straight talk on SEO, Google Ads, web and the numbers that matter. Browse the articles below, or just get in touch.

  • Content•October 30, 2026•18 min•

    B2B Content Marketing: How To Build A Strategy That Actually Generates Revenue

    Learn how to build a B2B content marketing strategy that generates leads and revenue. Expert guide on audience research, content formats, distribution and measurement.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

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  • Perth Digital Edge, digital marketing agency in Perth
    Content•August 11, 2026•10 min•

    7 Common Copywriting Mistakes That Cost You Customers

    Every week, good Perth businesses lose customers they never knew they had, beaten not by a better product but by better words. The culprit is almost always

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

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