AI SEO Services: Get Cited By AI

AI SEO is the work of getting your business cited, with a link, when someone asks ChatGPT, Gemini, Claude, Perplexity, Copilot or Google’s AI Overviews a question you can answer. It builds on traditional SEO, and we count the citations rather than guess at them.

Perth Digital Edge runs it inside every SEO campaign from $2,200 a month, month to month, and every free audit starts with an AI visibility check.

Get a free AI visibility check

Call 1800 967 911

1,732

AI citations, Westside Auto Wholesale

191

AI citations of our own site

From $2,200

A month, AI SEO included

AI SEO services by Perth Digital Edge: an AI answer quoting and linking a client page, our own citations by AI platform, and 1,732 AI answer citations for Westside Auto Wholesale

Certified partners

Awards & recognition

What AI SEO Is

AI SEO optimises your content for generative search engines. Traditional search engines rank pages in traditional search results; AI powered search engines such as Google AI Mode, ChatGPT and Perplexity read those pages, then write AI generated answers that quote a sentence or a figure and link to the source.

Large language models lean on pages that already rank and read clearly, so strong existing SEO foundations come first. Our AI SEO services make your pages the trusted source they quote.

Also called

Generative engine optimisation (GEO)

Answer engine optimisation (AEO)

LLM SEO

AI search optimisation

Why isn’t my business appearing in AI answers?

AI Mode

All

Images

Videos

News

AI Overview

No structured data telling AI systems what the business does and who it serves
Few or inconsistent mentions on other sites, so AI tools cannot cross-check the details
Thin expertise signals: no named people, credentials or genuine reviews
Key content hidden behind scripts, tabs or accordions that AI crawlers do not read
Competitors already earning citations while the business catches up

How AI Is Changing The Way Customers Search

Search evolves every year, and AI driven search is the biggest change to the results page in a long time. Four shifts in the evolving search landscape matter most for Australian businesses, and each one changes what your pages need to do.

An Answer Above The Links

Google AI Overviews and other AI generated summaries now sit above traditional rankings for many questions, and Google AI Mode answers in full sentences. Zero-click searches are more common, so the business whose brand appears in the answer is seen first.

Questions In Plain Words

Customers ask full questions and conversational prompts, typed into an AI assistant or spoken by voice search on a phone. Local consumers ask that way too: which plumber near me is open now.

Several AI Search Engines

ChatGPT, Gemini, Claude, Perplexity, Copilot and emerging AI platforms each choose sources their own way, alongside Google. AI visibility means showing up across the ones your customers actually use.

Trust Over Tricks

AI models favour authoritative content, structured data and consistent facts about your business. Generative AI rewards semantic relevance and genuine expertise, not repeated keywords, and clear entities help AI comprehension.

Where Australians Meet AI Answers

Each AI platform finds and cites the sources behind its AI search results in its own way, so for each one, here is what the company documents and what we do about it. Details checked against each company’s own documentation on 4 October 2026.

Get a free AI visibility check

Google AI Overviews And AI Mode

Built from Google’s own index: a page only needs to be indexed and eligible for a snippet. We fix indexing first, then answer the follow up questions AI Mode’s query fan-out asks.

ChatGPT

Finds pages through OAI-SearchBot and uses third party business listings for local answers. We let OAI-SearchBot in and keep your listings consistent everywhere.

Gemini

Grounds many answers in Google Search, so the same index, entities and Business Profile shape what it says. We check Google reads your name, service and area correctly.

Claude

Searches the web and links the pages it cites. Anthropic documents Claude-SearchBot, Claude-User and ClaudeBot; we let the first two in and agree with you on ClaudeBot.

Perplexity

Searches for every question and shows numbered citations, found by PerplexityBot. We put the fact, figure or price near the top so it quotes cleanly.

Microsoft Copilot

Draws on the Bing index. We verify your site in Bing Webmaster Tools, send changes through IndexNow and read Copilot citations from Bing each month.

What Our AI SEO Services Include

Each job maps to something an AI answer needs from a page. AI-powered SEO uses AI tools and machine learning to read search data and user intent; AI driven insights set the order, people make the decisions, and most of the work is SEO done properly.

AI Visibility Tracking

Citations, brand mentions in AI answers and AI referral visits by platform, counted monthly in Ahrefs and GA4.

AI Crawler Access

Robots.txt, firewall and CDN rules that let Googlebot, OAI-SearchBot and PerplexityBot fetch your pages.

Automated Technical Audits

Broken links, structural flaws, indexing gaps, site speed and Core Web Vitals, fixed worst first.

Technical SEO →

Answer First Rewrites

Opening lines that answer the question plainly, so an AI answer can lift the passage whole.

On page SEO →

Entity Checks

Google’s Natural Language API scores each page until your service and suburb lead the list.

Structured Data Framework

Organisation, service, FAQ and product schema that matches the visible text, for clean entity recognition.

Question Research

Predictive keyword analysis for the conversational, long tail and local questions people ask AI tools.

Content marketing →

Content Clustering

Topic clusters, internal linking and a clear site structure that show your topical authority.

Competitor Analysis

AI tools show which local competitors get cited where you don’t, and the gaps become the work list.

Business Profile And Reviews

Complete, consistent listings and reviews, so suburb specific searches and AI answers find you.

Local SEO →

Digital PR And Links

Mentions and links earned from suppliers, associations and Australian media.

Link building →

Bing, Copilot And Online Stores

Bing Webmaster Tools, IndexNow and Merchant Center data kept current for Copilot and shopping answers.

Ecommerce SEO →

How Our AI SEO Strategy Runs

An effective AI SEO strategy starts with research and a technical audit, sets priorities against your business goals, then measures every month.

STEP 01

Free AI SEO Audit

An AI visibility check, ten buyer questions put to each assistant, and technical SEO audits of crawling, indexing and structured data.

STEP 02

Strategy And Priorities

An AI SEO strategy ranked by search intent and your business goals: which answers to win first and which topics build topical authority.

STEP 03

Build And Publish

Answer first rewrites, schema, new answer pages and digital PR. We create content and publish it, or brief your in house team.

STEP 04

Measure And Report

Citations by platform, AI referral visits, rankings and enquiries in one monthly report, read together in a meeting.

How We Measure AI Visibility

AI visibility tracking only matters when it connects to business results, so we read four measures of AI search visibility together. Together they show whether AI answers are sending you work.

Ahrefs

Citations By Platform

How often Google AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity and Copilot cite your domain, and from which pages, counted every month and set beside the last.

GA4

Visits And Enquiries

Visits from chatgpt.com, claude.ai, perplexity.ai, gemini.google.com and copilot.microsoft.com, and which pages AI systems send people to, followed through to enquiries.

Search Console

Search Console, Read With Care

Google counts AI Overview and AI Mode appearances inside its ordinary web search totals, with no separate filter, so we read the trend and the queries behind it.

Buyer panel

A Panel Of Buyer Questions

Ten questions your customers ask, such as “best electrician in Joondalup”, put to each assistant every month, with the sources each one cites written down.

AI case study

AI Citations We Can Show

Client

Westside Auto Wholesale

Used car dealership, Perth, and a long term client. It never set out to be an AI case study: its pages answer specific questions about specific cars, and AI answers quote them. Figures from Ahrefs, 4 October 2026.

Citations in AI answers

1,732

Pages cited in AI answers

269

Google AI Overview citations

386

Branding, web design, SEO, Google Ads and Facebook marketing

The Westside Auto Wholesale website on desktop and mobile, built by Perth Digital Edge

Read the Westside Auto Wholesale case study

Brands We’ve Worked With

From trades and retailers to tourism, finance and local government, these are businesses we have built websites for, ranked or advertised. Tap any logo to read the case study.

AI Answers For Local Businesses

Ask an assistant for the best plumber in Joondalup and the answer draws on business listings, so for a local business, AI SEO and local SEO are one job. AI helps local businesses reach customers in specific suburbs, and the search itself decides whether the AI answer or the map wins.

What Google Shows For Each SearchAhrefs, 4 October 2026

SearchAI overviewMap pack

Questions go to AI

“how to unblock a drain”350 searches a month✓–

“switchboard upgrade Perth”✓–

“RCD testing Perth”✓–

Hiring goes to the map

“plumber Joondalup”450 searches a month–✓

“best plumber Perth”–✓

“best dentist Perth”–✓

Some show both

“best family lawyer Perth”✓✓

What Answers Draw On

Google’s guidance for its AI features asks businesses to keep their Business Profile up to date, and OpenAI says ChatGPT uses your location and third party business listings for local results.

Answer The Question

The business that answers a question search on its own site meets the customer first, before they are ready to hire.

Win The Map

Hiring searches are decided, in Google’s words, by relevance, distance and popularity, so the Business Profile and reviews carry them. One firm can be cited in the answer and listed on the map at once.

Ben Tippett, founder of Perth Digital Edge

Ben Tippett

Founder, Perth Digital Edge

Wanneroo, since 2016

Who Does The AI Work

Ben Tippett founded Perth Digital Edge in Wanneroo in 2016 and leads its SEO work, AI search included. Choosing an AI SEO agency comes down to who does the work and how it is measured, and here the people who count your citations are the people who change your pages.

We are a small digital marketing agency, not an AI SEO company selling AI search services on their own. Web design and web development, Google Ads, content and performance marketing sit in the same office, so the AI work can draw on all of them.

Credentials

Ahrefs Agency Partner

Google Partner

Member, Australian Web Industry Association

Awards

Winner, Web Excellence Award

TechBehemoths Awards, 2023 to 2025

Finalist, Global Search Awards 2026

What Those Clients Say

Google★★★★★4.950 reviews Clutch★★★★★5.0verified

         Posted on Google  
   
   Anita Walker 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Ben was incredibly helpful when I reached out to him for some website design support.  He really went above and beyond to support me with my queries even though I was not yet a paying client. His knowledge of web design made everything much easier to understand.  I highly recommend Perth Digital Edge to anyone looking for professional and reliable web design services.
  
 
 
      Posted on Google  
   
   Abdul Jorany 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Ben did an awesome job with Sell My Car Pro. He took care of everything from the website development and SEO through to the graphic design, branding and logo. He was easy to work with, kept things simple, and we started getting results before we had even spent anything on ads. Really happy with how it all turned out and would definitely recommend him.
  
 
 
      Posted on Google  
   
   Guitar Lessons Perh 
 
 
 
 Trustindex verifies that the original source of the review is Google.  We have been working with Ben for many years by now and we couldn't recommend him enough for his professionalism, hard work, dedication and competence in his job.
  
 
 
      Posted on Google  
   
   Ben De Rosa 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Ben Tippett and the team at Perth Digital Edge are, without a doubt, the best in the business. His knowledge of digital marketing, SEO, and web strategy is truly exceptional. What really sets Ben apart is his genuine care for his clients' success; he doesn't just deliver a service, he partners with you to make sure you get the best possible results. If you are looking to grow your business, Ben is the person to call. Five stars!
  
 
 
      Posted on Google  
   
   Tommo Thomson 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Great service.
Highly recommend.   Was throwing mine away and getting no results before finding Ben at PDE.
Well worth giving them your business
  
 
 
      Posted on Google  
   
   Slide & Glide Pty Ltd 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Huge shoutout to Ben for absolutely smashing our SEO and marketing. His customer service is next level , always available, always helpful, and always honest. The results speak for themselves. My business went from almost shutting down to becoming a real winner again. I honestly can’t thank Ben enough for what he’s done for us. If you’re on the fence, don’t be – this guy delivers! 🙌
  
 
 
      Posted on Google  
   
   Anita Pages-Oliver 
 
 
 
 Trustindex verifies that the original source of the review is Google.  We engaged Ben from Perth Digital Edge to help us sort out our Google Ads, Analytics, Tag Manager setup and to provide training so we could manage campaigns ourselves with confidence.

Ben was fantastic to work with. He took the time to understand our business and goals, untangled our existing setup, and gave us clear, practical guidance every step of the way. What really stood out was his transparency. He worked on an hourly rate, stuck to his word on budget and timelines, and delivered exactly what he committed to.

He is incredibly knowledgeable, but also down to earth and easy to work with. No jargon, no fluff, just honest advice, smart solutions and a genuine interest in helping us succeed.

We are already seeing improvements and feel much more confident managing our own campaigns. Highly recommend Ben if you're after someone reliable, responsive and great at what he does.
  
 
 
      Posted on Google  
   
   Mark Perrozzi 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Perth Digital Edge were wonderful in dealing with me the entire process from web design to seo optimisation  and Digital Marketing customized for my purposes. I couldn't have asked for someone who cares more about their work and always strives for perfection. I was always given the pros and cons of any decisions ahead of time, as well as what the expected timeframe for results would be. Thank you so much to Ben for all his hard work. I won't trust anyone else with my web design or seo needs.
  
 
 
      Posted on Google  
   
   Inception Video 
 
 
 
 Trustindex verifies that the original source of the review is Google.  My website/s were desperate need of a refresh after several years of neglect. Inception Video is in a competitive marketspace and we service two very different market spaces so the website had the added difficulty of needing to service and speak to two very different clients. I approached Ben from Perth Digital Edge to design me a new website that has a vibrant visual appeal (as I work in a visual market) and strong SEO functionality to assist with my digital marketing. I'm thrilled with the results from the team at Perth Digital Edge and the design of my new website. It ticks all the boxes. I'm also very impressed with the time Ben took to understand my needs, how flexible he was in adjusting the pages to accommodate my two marketplaces and the training he gave me in moving from Wix to Wordpress so that I can now continue to evolve my website.
  
 
 
  
  Load more

★★★★★

As a long-term client of Perth Digital Edge, I am continually impressed by the exceptional service and expertise they offer. Over the years, my experience with this company has been nothing short of excellent, thanks in large part to Ben’s unparalleled skills and dedication. One of the most significant improvements we’ve noticed since partnering with Perth Digital Edge is a dramatic enhancement in our Google rankings and overall web traffic. This uptick in online visibility has been a game-changer for our business, fueling growth and increasing our market presence.

Lucas MilesWestside Auto Wholesale · Google review

★★★★★

Huge shoutout to Ben for absolutely smashing our SEO and marketing. His customer service is next level, always available, always helpful, and always honest. The results speak for themselves. My business went from almost shutting down to becoming a real winner again. I honestly can’t thank Ben enough for what he’s done for us. If you’re on the fence, don’t be, this guy delivers!

Slide & Glide Pty LtdGoogle review

Real reviews. A selection from our Google and Clutch reviews, each one exactly as the client wrote it. Read them on Google.

What AI SEO Costs

Our Australia AI SEO pricing is our SEO pricing, because AI SEO sits inside every campaign rather than being sold as an extra. Campaigns run month to month on thirty days notice, and the free audit includes an AI visibility check before any quote. What moves the price within a tier:

Pages to rewriteLocations and servicesCrawler and technical fixesWho publishes the changes

Small Site

A business serving one city or region

From $2,200

to $2,800 a month

Citation count by platform
Answer first rewrites of key pages
Crawler, schema and Business Profile fixes
A meeting with the data on screen

Ask about this package

Large Site

Multi location businesses and larger sites

From $3,500

to $5,500 a month

Question research and new answer pages
Digital PR and link building
Bing and Copilot set up
All of the one location work

Ask about this package

Consulting And Training

Teams who want to do the work themselves

From $150

an hour plus GST

An AI visibility audit of your site
Training for your writers
Strategy sessions, no retainer

Ask about this package

Not ready for a campaign? An AI visibility audit can be booked as consulting, by the hour. National and international programs start from $5,500 a month.

Frequently Asked Questions

Straight answers to the questions owners ask us most before work starts.

Get a free audit

What Is AI SEO, And How Is It Different From SEO?

AI SEO is SEO aimed at the answers AI search tools write, not only the ranked list of links. Traditional SEO asks where a page ranks; AI SEO also asks whether a passage of it gets quoted. The foundations are shared, which is why we run both in one campaign.

What Is Generative Engine Optimisation (GEO)?

Another name for the same work. Generative engine optimisation means shaping your pages so generative AI systems cite them. Call it GEO, AEO or AI SEO, the method holds: crawlable pages, plain answers, consistent details and references from other sites.

Can You Promise My Business Will Appear In ChatGPT Or Google’s AI Overviews?

No, and nobody honest can. Answers are regenerated and their sources change, as our own counts show. What we commit to is the work and the measurement: pages built the way these systems choose sources, and a monthly count of whether your citations are rising.

How Do You Measure AI Visibility?

Four ways, read together: Ahrefs citations by platform and page, GA4 visits and enquiries from AI assistants, Search Console trends, and a monthly panel of buyer questions checked in each assistant. We go through them with you in a meeting, beside your search rankings and enquiries, rather than sending a report.

How Long Does AI SEO Take To Show Results?

Google’s own video on hiring an SEO, from 2017, puts it at four months to a year to see benefit. Crawler fixes register faster (OpenAI says about a day for a robots.txt change), but citations build as pages are recrawled and answers regenerate, and anyone naming a date is guessing.

Do I Need AI SEO As A Separate Service?

No. It is part of every SEO campaign we run, at the same price. Be wary of AI powered SEO services sold as an add-on to a site whose basics are broken, because Google’s AI features draw on the same index as its ordinary results.

Does Blocking AI Crawlers Stop My Business Appearing In AI Answers?

It depends on the crawler. OpenAI says sites that block OAI-SearchBot are not shown in ChatGPT search answers, while blocking GPTBot only opts you out of its model training. PerplexityBot is the crawler Perplexity uses to surface and link sites. Google-Extended controls Gemini’s use of your content but not AI Overviews, which rely on Google’s ordinary crawler.

Do AI Assistants Send Visitors Who Enquire?

Some do, and GA4 shows how many. ChatGPT tags its links utm_source=chatgpt.com and the others arrive as referral traffic from their own domains, so we see where they land and whether they enquire, counted beside the rest of your website traffic. Some customers read the AI answer and then search your business name, so branded searches are worth watching too.

What Does AI SEO Cost In Perth?

The same as our SEO: $2,200 to $2,800 a month for one location and $3,500 to $5,500 for several locations or a larger site, month to month, after a free audit. Consulting and training run from $150 an hour plus GST.

Does AI SEO Work For A Local Business?

Yes, and for most it starts with the map. Hiring searches such as “plumber Joondalup” still open on the map pack, while the questions before them open on an AI answer, so the same work has to serve both Google AI Overviews and the map. Small business websites usually need fewer pages than owners expect, each answering one question well.

Do I Need An Llms.txt File Or Special Markup For AI?

Not for Google. Its documentation says no new machine readable files, AI text files or special markup are needed to appear in AI Overviews or AI Mode. Structured data still helps machines read a page, but it must match the visible text and it won’t boost visibility on its own. Google stopped showing FAQ rich results on 7 May 2026, so we use FAQ markup to label questions, not to win a rich result.

Will AI Search Replace Google Ads And Paid Search?

We don’t plan for one replacing the other. Paid ads and other paid media buy visibility now, while AI powered search rewards pages that earn citations over time. We run Google Ads for $600 a month, or 20% of spend once it passes $3,000, with a media budget of around $1,500 a month suggested to begin, and conversion rate optimisation on the landing pages helps both. SEO and AI SEO keep bringing visits from organic search and AI powered search results without paying per click, so some businesses move part of their ad spend once organic enquiries grow, but only once the numbers show it.

Which AI Platforms Do You Track?

Google AI Overviews and AI Mode, ChatGPT, Gemini, Perplexity and Copilot through Ahrefs, plus Copilot’s own citation data in Bing Webmaster Tools, and Claude through the monthly panel of buyer questions. As AI driven search spreads to new tools, we add them once they can be measured.

Do You Offer GEO Services On Their Own?

Our GEO services sit inside every SEO campaign rather than being sold as a separate retainer. Good GEO strategies combine SEO best practices with an understanding of how generative AI chooses sources: structured, conversational and context rich content. Our generative engine optimisation page covers the detail.

How Does An AI SEO Agency Help Professional Services Firms?

An AI SEO agency helps accountants, lawyers, clinics and other professional services firms appear in AI generated responses when people ask who to trust. The method is the same as for trades, with extra care over credentials, author details and reviews, because AI generated results lean on sources that show expertise.

Do You Use AI Content?

We use AI tools for research, outlines and first drafts, which speeds up content work, but a person checks and finishes every page. AI content published unedited tends to repeat what already exists, and an AI answer has no reason to quote a copy of a page it has already read.

Our Technology Partners and Certifications

The platforms we build, run and measure your marketing on every day.

Google Ads

Google Analytics

See Who AI Answers Cite Instead Of You

Send your site, your suburb and a question your customers ask. We check which sources the AI answers cite for it and where competitors appear and you don’t, then talk it through in a free online session, with the first steps of an AI SEO strategy and a quote.

Call 1800 967 911