Digital Marketing

Practical, no-nonsense marketing thinking for Western Australian businesses. Straight talk on SEO, Google Ads, web and the numbers that matter. Browse the articles below, or just get in touch.

  • 333 rule in marketing hero
    Digital Marketing•November 2, 2026•7 min•

    What Is The 3 3 3 Rule In Marketing?

    Learn what the 3 3 3 rule in marketing means, how to apply it across the right channels, and how Perth businesses use it to generate better leads.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

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  • 702010 rule marketing-hero
    Digital Marketing•November 2, 2026•9 min•

    What Is The 70 20 10 Rule In Digital Marketing?

    Learn what the 70 20 10 rule in digital marketing means, how to split your budget, & how businesses use it to balance proven strategies with new ideas.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

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  • Digital Marketing•October 30, 2026•12 min•

    How Much Does It Cost To Hire A Digital Marketing Agency

    Learn how much it costs to hire a digital marketing agency in Australia. Compare pricing models, services, ad spend, and real cost factors.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

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  • Digital Marketing•October 30, 2026•11 min•

    What Are The 4 Types Of Digital Marketing

    Learn the 4 types of digital marketing and how SEO, content, social media, and paid search work together to drive business growth.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

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  • Digital Marketing•October 30, 2026•11 min•

    What Is Programmatic Advertising? A Comprehensive Guide

    Learn what is programmatic advertising, how it works, and when it makes sense for your business. A practical guide from Perth Digital Edge.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

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  • Perth Digital Edge, digital marketing agency in Perth
    Digital Marketing•August 13, 2026•26 min•

    The Best AI Marketing Tools For Australian Businesses (2026)

    Every week a new AI tool promises to change your marketing, and most of them will not. This is our honest shortlist of the best AI marketing tools that

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

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  • What Is SEO Consultancy
    Digital Marketing•April 13, 2026•11 min•

    What Is SEO Consultancy

    Learn what SEO consultancy involves and how it helps Perth businesses capture organic traffic. Strategy, audits, keyword research, and measurable results explained.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

    Read

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    The platforms we build, run and measure your marketing on every day.

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    Google Partner
    Google Ads
    Google Analytics
    Meta
    Instagram
    WordPress
    WooCommerce
    Shopify
    Instapage
    Google Partner
    Google Ads
    Google Analytics
    Meta
    Instagram
    WordPress
    WooCommerce
    Shopify
    Instapage

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