Local SEO

Practical, no-nonsense marketing thinking for Western Australian businesses. Straight talk on SEO, Google Ads, web and the numbers that matter. Browse the articles below, or just get in touch.

  • Local SEO•April 14, 2026•14 min•

    Does Local SEO Still Work

    If you own a local business, you have probably wondered whether local SEO is still worth the effort. Fair question. There is a persistent rumour in small

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

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  • Local SEO•April 14, 2026•18 min•

    What Does Local SEO Mean

    Local SEO explained in plain English for Australian business owners. Learn how it works, why it matters, and how to start attracting nearby customers today.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

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  • Local SEO•April 14, 2026•16 min•

    What Are The Local SEO Ranking Factors

    The local SEO ranking factors that actually move the needle for Australian businesses. Google Business Profile, reviews, citations, links, and proximity weighting.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

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  • Local SEO•April 14, 2026•15 min•

    What Are Local SEO Services

    Local SEO services explained in plain terms. What's included, what it costs, how long it takes, and how to spot agencies that bill for work that doesn't work.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

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  • Local SEO•April 14, 2026•13 min•

    What Are Local SEO Citations

    Local SEO citations explained for Australian businesses. Learn what they are, why NAP consistency matters, and which directories actually move the ranking needle.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

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  • Local SEO•April 14, 2026•11 min•

    How To Do Local SEO For Beginners

    Step-by-step local SEO guide for business owners with no marketing background. Claim your profile, find keywords, build citations, and rank for 'near me'.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

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  • local SEO hero
    Local SEO•April 6, 2026•20 min•

    Complete Guide To Local SEO

    Learn how local SEO works in Australia with this complete guide from Perth Digital Edge. Covers Google Business Profile optimisation, local citations, reviews, keyword research, and the exact strategy we use to get local businesses into Google's map pack.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

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  • Local SEO guide for Perth businesses - how Google ranks local results
    Local SEO•March 19, 2026•17 min•

    Local SEO: How It Works, What Google Looks For, And What To Do In 2026

    Learn how local SEO works in 2026, what Google looks for when ranking local businesses, and actionable steps Perth businesses can take to rank in the map pack.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

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  • Gmb google business profile perth banner - Perth Digital Edge
    Local SEO•March 10, 2026•9 min•

    Increase Leads From GMB In Perth With A Google Business Profile That Wins The Shortlist

    Increase leads from GMB with a Google Business Profile that converts in Perth. Practical steps for local search results, reviews, posts, and tracking,

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

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